Once upon a time there was a blessed sector known as the hospitality industry, Maud Bailly, Accors southern Europe CEO, told Investment Monitor at the Mipim Leaders Perspectives Summit in March. Senior Development Director France (North, East, West) Maud Bailly, CEO of Accors southern Europe operations, discusses the impact of the Covid-19 pandemic on the hotel industry and why she is hopeful for a big bounce back. The award was received by Accor Group CEO Sebastian Bazin, Accor Southern Europe CEO Maude Bailey and Premium Brands Southern Europe President Vincent Louis. Through its Planet 21 Acting Here, Accor Solidarity, RiiSE and ALL Heartist Fund initiatives, the Group is focused on driving positive action through business ethics, responsible tourism, environmental sustainability, community engagement, diversity and inclusivity. In short, Accor implemented wide-ranging sanitary, cleaning and inspection protocols across all its hotels. Chief Development & Projects Officer, Asset Management This position just got filled, but there are more, Internship - All.com E-Merchandising coordinator Southern Europe, Minimum experience required: 1 to 2 years experience, Good knowledge of Microsoft Office, good knowledge of Excel, Basic knowledge of Google Analytics, Adobe Photoshop. Contact-us. Pays cibls : Chypre, Grce, Italie, Malte, Portugal et Espagne Now were talking about a 60% plummet.. Contact-us, PHILIP LASSMAN Accors Maud Bailly is hopeful of a strong recovery from the impact of the Covid-19 pandemic on the hospitality sector. In short: people need to be able to book and cancel at the drop of a hat. Pour continuer votre visite dans les meilleures conditions nous vous recommandons d'utiliser l'un des navigateurs suivants: Google Chrome, Microsoft Edge, Firefox ou Safari. Bnficiez de l'expertise et du support d'un groupe htelier mondial et obtenez le meilleur retour sur investissement. Contact-us, JEROME LASSARA Make your property remarkable with an ecosystem of hospitality solutions that maximize revenue and enhance the guest experience, The control centre for front office and back office staff with smart automation, A connected guest experience thats memorable as well as modern, Make every payment fast, secure and automatic, Tools for better understanding your business, Hospitalitys biggest marketplace of apps and integrations, The power to easily connect your tech to Mews, One size does not fit all. Mews is a PMS with serious scale and endless opportunities for innovation, Your uniqueness is your competitive advantage. Country Focus: Russia, Armenia, Azerbaijan, Belarus, Georgia, Kazakhstan, Kirguizstan, Turkmenistan, Ukraine, Uzbekistan Why the Ukrainian economy matters to Russia (and the rest of the world). Enjoy a busy program designed to inspire and connect, centered around The Village, a themed work area that showcases Accors wide hospitality network. Were taking lessons from the 2020 summer, she says. Contact-us, SBASTIEN COUDERC With more than 100 hotel openings every year, Accor confirms its leading position in Europe, __________________________________________________________________________, XAVIER GRANGE Look at Dubai during Christmas, we had an occupancy rate of 95%. 2/ Creation of commercial offers (promotions, packages, bonus points) and web campaigns: - Participation in the definition of the offer and/or the content (text and visuals) of the campaign according to the different markets. within our hub and with the other hubs of the group. Rapidly. There were very high occupancy rates, even in February. Enjoy a busy program designed to inspire and connect. Members benefit from the companys comprehensive loyalty program ALL - Accor Live Limitless a daily lifestyle companion that provides access to a wide variety of rewards, services and experiences. Accors third response to the pandemic was social and community service. Analytical cookies help us improve our website by collecting and reporting information on how you use it. Nous contacter, JEROME LASSARA VP Development Luxury Brands South Europe & France Photo source: @Athens Capital Hotel MGallery. It will be a far more domestic customer profile, with more demand for eco and leisure segments., Another reason to be hopeful is the fact that industry investment has not dried up. What perks can your clients expect? The browser you are using is no longer supported by our website. With more than 100 hotel openings every year, Accor confirms its leading position in Europe, ______________________________________________________________________________________________________________________, CAMIL YAZBECK The Athens Capital Hotel-MGallery has been honored by Accor as the groups Best Premium Hotel in Southern Europe in the RPS (Reputation Performance Score) category. When you face exceptional crises, you need exceptional answers. VP Development Luxury Brands South Europe & France Network with and learn from over 900 Accor hotel owners, technology partners and more. Contact-us, YANNICK WAGNER Le navigateur que vous utilisez n'est plus pris en charge par notre site. The convention lasts two days so theres more than enough time to book in a meeting with either our Sales or Customer Success teams. Accor, one of the largest players in the hospitality industry, boasts 5,100 hotels globally. Here you can manage your preferences regarding cookies: Essential cookies enable core functionalities of the website such as marking your data inputs, network management and accessibility. Athens Capital is the first MGallery Collection hotel in Greece. Hospitality is about taking care of and welcoming people, says Bailly. Development Director France (South an overseas territories) Northern Europe Accor broke records in 2019, financially speaking, with a phenomenal 330 hotel openings that year almost one per day. 6/ Management of the ALL.com website's display areas in the various versions. Before the crisis, 50% of Accors clients booked their stay ten days before their travel, according to Bailly. Accor annonce le lancement mondial de sa Collection All-Inclusive, Avec plus de 100 ouvertures dhtels tous les ans, Accor confirme sa position de leader en Europe du sud, __________________________________________________________________________, XAVIER GRANGE Benefit from the expertise and support of a major Group to meet your needs and get the best return on your investment. The response has been to adapt. VP Development North Europe During the 2008 financial crisis, the hospitality industry lost revenue of only 12%. Nous contacter, SBASTIEN COUDERC Country Focus: Cyprus, Greece, Italy, Malta, Portugal & Spain Adagio In the second quarter of 2020, more than 60% of its hotels were closed. Read the editorial guidelines here. Choose a solution to find out more, Technology that matches the ambition of your group. It boasts 177 guestrooms, including 18 suites and one impressive Presidential Suite, designed to provide an unparalleled experience of hospitality. The hotel opened its doors in 2020, bringing the upscale style of the Accor brand to Syntagma Square in the center of the Greek capital. How to book a commissionable member rate? Tick the boxes of the newsletters you would like to receive. You will also work on the development of global activities and projects or on the support of all the hotels in the Southern Europe perimeter. Contact-us, DAVID GROSSNIKLAUSS These cookies allow a website to remember choices you have made in the past, like what language and currency you prefer, remember your name and email and automatically fill forms. Accor is a world leading hospitality group consisting of 5,300 properties and 10,000 food and beverage venues throughout 110 countries. The property is included in the portfolio of Lampsa Hellenic Hotels SA. Contact-us, FRANK REUL The news was announced earlier in May during an awards ceremony held by the Accor Group in Barcelona, Spain, to honor its best hotels. Accors unmatched position in lifestyle hospitality one of the fastest growing categories in the industry is led by Ennismore, a joint venture, which Accor holds a majority shareholding. Data, analysis and deep insights on foreign direct investment delivered to you, I consent to GlobalData UK Limited collecting my details provided via this form in accordance with the, a drop of almost 1.1 billion international travellers, Opinion: Ukraine makes it harder for companies such as HSBC to remain 'apolitical' about China. First and foremost, Accor addressed the new customer demand for health and safety reassurance. - Analysis, performance reporting and recommendations for future campaigns. - Presentation of the offer and request for visibility with the different digital levers (marketing, emailing, social media, acquisition levers, etc.) If, like Mews, youre an official Accor partner or hotelier, you might be lucky enough to join the Southern Europe Partners Convention. RPS is integral to the ongoing success of any hotel a badge of success highlighting their guests experience. When you look at Frances summer performance last year, it was dynamic despite Covid, she says. 1/ Co-building of the ALL.com animation plan for the general public and members of the ALL loyalty programme, according to the various customer targets to be activated over the year. Nous contacter, Rsidence htelire & location rsidentielle, Comit Consultatif des Actionnaires Individuels. VP Development South Europe As part of the Southern Europe E-Commerce team, you will support the ALL Manager in the development of the group's website and multi-brand app: ALL.com for France, Italy, Spain and Portugal. We did this in [several] ways, says Bailly. Accor boasts an unrivalled portfolio of distinctive brands and more than 260,000 team members worldwide. Development Director France (South an overseas territories) Benefit from the expertise and support of a major Group to meet your needs and get the best return on your investment. Then look at China; by December 2020 they have had occupancy rates almost as high as 2019 levels., People, especially younger demographics, are indeed raring to travel. No one could have predicted a drop of almost 1.1 billion international travellers. So were pushing co-working and hotel-office solutions, says Bailly. Contact-us, THOMAS LAMSON Country Focus: Ireland, United Kingdom, Iceland, Belgium, Netherlands, Luxembourg, Denmark, Norway, Finland, Sweden VP Development East Europe Click here to see which hotels are open worldwide, MICE and Leisure offers per destination & brand, Grand Hotel Bregenz Mgallery Collection, Mvenpick Hotel Stuttgart Messe & Congress, MGallery Grand Hotel Roi Ren Aix-en-Provence, MGallery Le Jules Csar Hotel & SPA Arles, Sofitel Biarritz Le Miramar Thalassa Sea & Spa, Sofitel Golfe d'Ajaccio Thalassa Sea & Spa, MGallery La Grande Terrasse Hotel & SPA La Rochelle, MGallery Sainte-Barbe Htel & Spa Le Conquet, Cte Ouest Thalasso & Spa Sables d'Olonne - MGallery, Grand Hotel Beauvau Marseille Vieux-Port-MGallery, MGallery Le Domaine des Vanneaux Hotel Golf & Spa, MGallery Les Cures Marines Thalassa Sea & SPA, Hotel Ink Amsterdam Mgallery Hotel Collection, Hotel Royal St Georges Interlaken Mgallery Hotel Collection, MGallery Borgobianco Resort & Spa Polignano. VP Dveloppement Europe du Sud The worst shock happened. SVP Head of Development Northern Europe For example, we offer corporates the possibility to book a hotel floor and transform it into a meeting and working space.. Athens GR 10557 Visit the Mews, Bizzon and Accor joint stand to find out in person about how Mews can transform your day-to-day hotel operations. And were still seeing a lot of people investing because they trust it. We noticed you're using Internet Explorer to view our site properly, please use a more up-to-date browser like Chrome, Firefox or Edge. In this vein, the company designed the All Safe certificate for its hotels, alongside Bureau Veritas as an independent third-party monitor. Senior Development Director France (North, East, West) She believes that some of the major changes brought about by Covid-19 will be long term. - Training in Google Analytics, ContentSquare and our sales monitoring tools, - Follow-up of the evolution of the traffic via the different levers, - Search for opportunities to optimise the conversion rate, - Communications with the levers and marketing teams. Unauthorized use and/or duplication of this material without express and written permission from the author and/or owner is, 1998 2022 International Publications Ltd. -, Accor Recognizes Athens Capital MGallery as Best Premium Hotel in Southern Europe, Athens Capital Hotel-MGallery Collection hotel, Air France-KLM Group is Participating in the Posidonia 2022 Shipping Expo, AEGEAN Carried Over 1 Million Passengers in May. (Photo courtesy of Accor). Across Baillys region which includes travel hotspots France, Italy, Spain and Portugal Accor is still opening a hotel every four days. 5/ Follow-up and management of projects according to operational needs. For example, we offer corporates the possibility to book a hotel floor and transform it into a meeting and working space.. SVP Development & Program, Asset Management Bailly adds that Accors decision-making processes have become more nimble, and that the group is far better prepared to manage crises of the future. Save my name, email, and website in this browser for the next time I comment. Best Property Management System - Hotel Tech Awards 2020, 2022 Best Places to Work in Hotel Tech Winner, Great Place to Work Certified - United Kingdom, Great Place to Work Certified - Czech Republic. Create an efficient and dynamic operation so you can focus on your guests, Hospitality events, insights and inspiration, Everything from industry trends and hotelier interviews to product releases and events. Foreign investment to Russia is dead as a doornail What now when companies cannot invest or divest? The growth of, means people can more easily work from hotels, something that could counterbalance what is expected to be a long-term decrease in international business travel post-pandemic. Greek Travel Pages, Projects vary and evolve throughout the year, you will participate in these projects. Country Focus: Poland & CEE In particular, health and safety standards are here to stay, as is the move towards flexible bookings. Its like being in a nightmare. Mews has a comprehensive platform designed for your specific business needs. So we allocated 70m to support our employees around the world who were facing financial difficulties or medical issues, and we opened our hotels to medical staff, female victims of domestic violence, homeless people and students in need. - Activation of offers dedicated to ALL members to support them during their life cycle as loyal customers. The second response was to offer increased flexibility for the customer. It was recognized by Accor among 1,850 hotels in Southern Europe, in countries such as France, Spain, Portugal, Italy and Malta. SVP Head of Development Southern Europe - Creation of internal communication tools to present offers, results, new products to employees / hotel network. Its the perfect opportunity to get to know Accor Groups key suppliers, including Mews. Contact-us, ALEXANDRE CHAPLAIS Guest posts are welcome. So, the pipeline is still super dynamic, says Bailly. Explore your hospitality hub, C-Hotels choose modern, flexible hospitality system, Rodamn Hostels make guests and staff happier with Mews, EMA House make huge time savings with Mews, Discover how to incorporate sustainability throughout your property. Nous contacter, DAVID GROSSNIKLAUSS The moment [UK Prime Minister] Boris Johnson gave more certainty about some UK restrictions decreasing in May and June, we registered soaring online bookings., Bailly expects to see a strong recovery this summer, despite this lack of visibility in some countries. Contact-us. This gave everyone at Accor meaningful purpose., The pandemic has also accelerated new uses for hotels. Signup to receive our daily travel-tourism industry newsletter. Please use one of the following browsers to continue your visit: Google Chrome, Microsoft Edge, Firefox or Safari. SVP Responsable Dveloppement Europe du Sud Despite the gloom and doom, there are good reasons to be optimistic, according to Bailly. Contact-us, PHILIPPE BONE Today, 50% are booking their stay two days before. Why doesn't forced labour in supply chains matter to Western governments? The browser you are using is no longer supported by our website. Nous contacter, ALEXANDRE CHAPLAIS The growth of remote working means people can more easily work from hotels, something that could counterbalance what is expected to be a long-term decrease in international business travel post-pandemic. People will want to travel and discover again., Thank you for subscribing to Investment Monitor, Sebastian Shehadi is political editor and senior editor at, Business intelligence for leaders in foreign direct investment, Receive our newsletter - data, insights and analysis delivered to you, The pandemic has also accelerated new uses for hotels. Advertising cookies for delivering tailored and customized advertising. But life is a school of humility, she quickly adds. VP Development New East What we need is visibility, and then the industry will flourish, says Bailly. Ennismore is a creative hospitality company with a global collective of entrepreneurial and founderbuilt brands with purpose at their heart. around The Village, a themed work area that showcases Accors wide hospitality network. 6, Psylla str. The group has one of the industrys most diverse and fully-integrated hospitality ecosystems encompassing more than 40 luxury, premium, midscale and economy hotel brands, entertainment and nightlife venues, restaurants and bars, branded private residences, shared accommodation properties, concierge services, co-working spaces and more.